Have you ever wondered how some networkers can recruit distributors literally at will, and others struggle with ideas for online recruiting. Our topic will focus on the biggest mistake most networkers are guilty of when advertising/recruiting.
That biggest mistake is that no one should ever be "pitching" their business opportunity. That's right, don't hit people over the head to join your home business anymore, just stop selling it. Focus on selling yourself, your marketing system, and networking experience.
Why?
Because no one cares about your business opportunity. That's right, for the most part, everyone could care less. People are numb to the constant bombardment of endless business start up pitches to the point of insanity. They are just trying to find out "who" to work with that is capable of guiding them in the right direction.
Prospects are primarily looking for leadership, training, & support for their small business marketing. In other words, they will work with you , if you are a leader. They will do this because, they can see how working with you will help them get what they ultimately want.
Your small business marketing should be streamlined on letting people know you are a leader with value and someone who can get them to "the promised land". That's it.
If your wondering how to be a leader without yet experiencing success, don't worry. Just talk about the successful team/company your working with, your marketing system, training, etc. It doesn't take much to set yourself apart from the crowd.
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